Matthew Potter is a Lehigh Valley native from Nazareth, PA where he currently resides with his lovely wife Erica Potter and his two beautiful daughters, Isabella and Abigail Potter. Matt is a Lafayette College alumni and former Division 1 athlete. Matt loves spending his free time with his family and his church where he serves on the board as the Chairman/Elder.
Matt holds property, casualty, life, accident and health insurance licenses and has a proven track record with over a decade of service in both the public and private business sectors of the insurance industry. Matt has held leadership positions in Performance & Sales Management and Recruiting within Fortune 500 insurance companies and has also been the co-founder of multiple successful and award-winning start-up companies.
Matt currently serves in the role(s) of President of the privately held insurance agency and brokerage, Valor Independent Group dba Valor Insurance, as well as President of the privately held management services company, Valor Group Limited dba The Advisor Network. In addition to overseeing the day to day operations of these respective companies, Matthew works directly with clients in need of business consulting services that include but are not limited to state and federal filings for the formation of Limited Liability Companies (LLCs), talent acquisition, business development, sales training, cash flow management and marketing strategy.
Hannah Ricker grew up in Whitehall, PA and attended Whitehall Coplay school district and is a Lehigh Valley resident. Hannah graduated from Lafayette College in 2016 and played Division 1 field hockey, representing the Leopards all four years. She was named captain her senior year, first team All-Patriot Tournament Team, 2nd Team All-Patriot League, and 2nd Team All-Mideast Region. During her 14’,15’ season she was named to the Patriot League Academic Honor Roll. Hannah is also in her third season coaching varsity high school field hockey within the Parkland School District. She enjoys teaching youth girls about the sport and seeing them transform as a player which she finds very rewarding. In her free time, she likes to spend quality time with her family and friends. Hannah also enjoys cooking different types of cuisines.
Hannah has her license in property and casualty insurance. She has been in the industry since graduating from Lafayette College. She has background as an Account Manager where her responsibilities were mostly servicing commercial clients. Presently, Hannah is the Management Coordinator for the management company, Valor Group Limited. In her role, Hannah maintains the various team schedules, oversees the benefit plans for the companies, tracks critical client data and monitors Independent Contractors relationships.
Joe Ricker was born and raised in Ridley Township, in the suburbs of Philadelphia. The oldest child of four, Joe attended Our Lady of Perpetual Help grades one through eight. He continued his Catholic education at Cardinal O’Hara High School in Springfield, Pennsylvania, graduating in 2011. Joe would later attend West Chester University, earning his B.A. and graduating in 2015.
In his professional career, Joe has been in the insurance industry since graduating from West Chester University. Joe is licensed in both Property and Casualty Insurance as well as Life, Accident and Health in the state of Pennsylvania as well as New Jersey. He moved to the Lehigh Valley in January of 2017 and currently resides in Bethlehem Township. Since his move, Joe has worked at Valor, primarily as the Client Experience Advocate and Manager for Valor Insurance. While having a variety of different responsibilities, Joe handles the Valor Insurance service phone line, the primary point of contact for all your insurance service related needs or questions. He serves our client’s as your in-office advocate to the insurance companies. His past endeavors and positions have allowed him to gain knowledge and experience necessary to provide complete customer satisfaction.
Having a job since the age of 16, Joe had worked part time through high school and college, both in the food industry and as a contract painter. He played a variety of sports, all his life, but his true sport was always hockey. Joe is an avid Philadelphia Sports fan, proudly representing the colors for his Phillies, Sixers, Eagles and Flyers. Growing up twenty minutes away from the sports complexes in South Philadelphia, Joe was able to attend multiple games throughout his life. Whenever the opportunity arises, he enjoys catching a game with his family and friends either on TV or at the stadiums. In his leisure time, Joe enjoys watching both Hulu and Netflix series', listening to his vinyl records, and reading his favorite epic series, A Song of Ice and Fire. Joe remains physically active in sports and exercise, whether it be playing pickup hockey or his weekly gym schedule.
Danielle LaBelle grew up in Hunterdon County New Jersey and currently resides in Bethlehem Township Pennsylvania with her husband Rich, their son Luke, and step-children, Mikayla and Shaun. Danielle graduated from Kean University in 1999 with a Bachelor’s degree in Accounting. After college, Danielle interned and worked for Chubb Insurance Company for eighteen years in various accounting and finance departments until the birth of her son Luke in 2017.
Some of Danielle’s job responsibilities at Chubb included preparing annual and quarterly statutory financial statements for Chubb’s insurance subsidiaries, analytical review of underwriting data, preparation and review of annual and quarterly U.S. GAAP financial statements and financial analyst for international subsidiaries within the Strategic Planning and Budgeting department.
Danielle started working part time at Valor Group in January 2018 as a Financial Analyst. In addition to day to day bookkeeping responsibilities, Danielle is responsible for the monthly Commission Statements, payments to independent contractors and various projects. Danielle attends Cornerstone Evangelical Free Church and has been active with the youth group program. Danielle enjoys reading, games, puzzles and traveling.
Greg is a Lehigh Valley native and was born and raised in Easton, Pennsylvania. Greg currently resides in Palmer Township with his lovely wife Audra and their two fur children, Moose and Otis. Greg began his insurance career with a Fortune 100 firm specializing in life insurance and retirement planning. At Valor Insurance, Greg provides the same critically important services to his clients but has also expanded his offering to include the personal and commercial lines of property and casualty insurance. Simply put, Greg is here to help you with all your auto, home, umbrella, business and life insurance needs! In his spare time, Greg enjoys trying new recipes in the kitchen or checking out restaurants in the area. As an avid outdoorsman, Greg enjoys hunting, fishing, and camping. Greg is known for putting others first and has served the greater Easton community well as a firefighter and EMT for many years.
Anna was born, raised and worked in Ukraine but later moved to Philadelphia in 2017. In early 2019, she received Property and Casualty license and started working in an insurance field. She really enjoys serving her clients and protecting their families. Prior to her insurance career, Anna already had a lot of experience and education under her belt. In 2008, she graduated from the National Law University of Kharkov where she obtained her Bachelor's degree in Financial Science. A year later in 2009 she followed up to receive her Master's degree. In 2012 she graduated from the Law University of Dnipropetrovsk receiving her second Master's degree in Judicial and Criminal Justice. While living in Ukraine Anna worked as an economical lawyer for 8 years. In her free time and most of all, Anna loves going horse riding and traveling.
Kim was born in Harlem, NY and raised on Staten Island, NY. Kim currently lives in Bethlehem Township with her husband Gerald, son Elliott and daughter Karrington. Her oldest son Gerald has flown the nest.
As a Network Financial Analyst at Valor, Kim generates the commission detail for our Valor Insurance Broker Partners and Brokers. Kim also oversees key brokerage reports and works closely with Valor’s in-house Accountant and Financial Manager.
Prior to joining the Valor Family, Kim worked at Chubb Insurance for 34 years. While having several different positions at Chubb, her most recent position before her departure was as a Financial Analyst. This included responsibility for mailing out the commission payments for Chubb Insurance Solutions Agency (CISA), answering brokers calls and emails and doing the research if they had questions about their commission. In addition, Kim paid all the agency bills and managed licensing for the entire CISA team as well as the agency.
Kim enjoys playing board games, crossword puzzles, reading thrillers and mysteries. Kim is a season ticket holder to Freedom High School football where Kim was the Football Booster Club president for 10 years. Kim enjoys the Friday Night Lights with a host of friends who are known as the 30 Yard Line Crew. In addition to following Freedom Football, Kim is a Philadelphia Eagles fan! This is a household rivalry as her husband and oldest son are New York Giants fans. The neighbors love hearing the sounds coming out of the house when The Eagles play The Giants.
Kim is thrilled to be part of the Valor Family!
Marissa LiCausi is a New Jersey Native and proud Floridan. She was born and raised in Sussex County, New Jersey and eventually moved to Palm Coast, Florida with her family when she was a teenager where she graduated from Flagler Palm Coast High School. She then moved on to graduate from Daytona State College in 2016. In her professional career, Marissa worked part time as a financial advising assistant in Daytona Beach and as a Preschool Teacher in Palm Coast around the same time. With these jobs she was able to hone in on her analytical and organizational skills as well as her patience and people-oriented skills. She eventually chose to pursue a career in insurance after a few years in her part time duties.
Marissa originally started her insurance career as a Customer Service Representative at a small independent firm in Daytona Beach before deciding to move on to get her own license in Property and Casualty in 2020. She currently holds a Florida, New Jersey, and Pennsylvania producer license and joined the Valor Family in February 2021.
John is a lifelong resident of Delaware County with over 30 years of experience in the insurance industry. In that time, he has worked with several major carriers. His agencies have garnered many national awards in recognition for both outstanding customer service and sales. He has recently sold his agency and relocated to the Poconos. He has decided to partner with Valor Insurance in order to take advantage of the changing market place and leverage the strength of the Valor team. He sees an opportunity to work with a market leader who is committed to service and growth.
John is licensed for property, casualty, life and health insurance in Pennsylvania , Delaware and New Jersey. He specializes in meeting the needs of his clients while using a variety of products and services. He finds joy in forming real relationships with his clients on order to meet their goals and budget. He will also be working with the Valor team to recruit and onboard new team members.
John is married to his wife of 37 years, Georgene and has three children. In his spare time he enjoys fitness training and enjoys spending time with his family.
Lauren spent most of her life growing up in Delaware County, Pa, but spent a year living in Phoenix, AZ. She currently lives in Chester County with her fiancée, EJ and her dog, Parker.
Lauren got her BA from West Chester University in 2008, and her MA from Chestnut Hill College in 2013. While completing her internship for her Masters degree, Lauren worked part time for the family insurance agency, and decided to make that her full time career after graduation. At the agency she was responsible for managing the service team and coordinating community outreach events. She also spent 18 months working in a District Office in Arizona recruiting and training new agents, as well as serving as the point person for life insurance sales for the district.
Outside of work, Lauren nurtures her creative side by cooking for the important people in her life, and painting. She also loves to read and play video games with her fiancée, and go hiking with her dog.